Headed to a Black history museum this month? Lyft has you covered
Headed to a Black history museum this month? Lyft has you covered.
As the nation observes Black History Month, the car service has vowed to provide a free ride (up to $10) to a local cultural site that celebrates Black history and culture, officials announced last week.
“At Lyft, we believe in recognizing, celebrating, and supporting the contributions of incredible Black women and men throughout history and within our communities today,” the statement reads.
“That is why during the month of February, we’ll be providing one free ride up to $10* to Black history museums, memorials, and relevant cultural sites, as well as to Black-owned businesses throughout various communities in which we serve.”
The offer covers multiple cultural cites in at least 35 cities, according to the statement. For the effort, Lyft teamed up with Black Girls Code, a nonprofit organization that works to increase representation of Black women in technology.
“Much has been done, much remains to be done, and Lyft is honored to step up today to do our part to continue building inclusive and more connected communities while helping provide greater opportunity for the leaders of tomorrow,” Lyft officials continues.
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The ride-hailing service isn’t the only company celebrating Black History Month in a special way.
Snapchat officials have called it the first-ever augmented reality museum dedicated to young Black artists, AdWeek reported.