Maybelline New York Great Lash Mascara
“I love how it separates the lashes and makes them long and luscious,” says makeup artist Tobi Henney of the cult-favorite formula, which has been a bestseller for more than 40 years.
Almay Thickening Mascara
For anyone who needs a hypoallergenic formula, this is what makeup artist Kelsey Deenihan recommends: “It adds so much volume, and I never have to worry about it irritating anyone.”
Buy It! $4.97; walmart.com
Maybelline New York Lash Discovery Mascara
L'Oréal Paris Voluminous Lash Paradise Mascara
Burt's Bees Nourishing Mascara
“It’s the best for a soft look—like your lashes but just a little amped up,” says makeup artist Katey Denno, and the all-natural formula “never gets crunchy.”
Buy It! $9.43 (orig. $12.99); walmart.com
Essence Cosmetics Lash Princess Sculpted Volume Mascara (Editor's Pick!)
A People beauty-award winner, this is one of our go-tos for creating a faux-lash effect—without the falsies and glue.
Buy It! $4.99; cvs.com