Some of the models featured in the designer's new campaign are photographed sleeping on the floor
Victoria Beckham is known for creating designs with structured-yet-feminine silhouettes, classic fabrics, bold colors and fresh prints. Her fall 2015 diffusion line (Victoria, Victoria Beckham) features all of those things, but the models showing off the pieces don’t look too excited about it. To be more specific, some of them appear to be totally zonked out.
In a bizarre artistic (?) choice by the label, the willowy women model the clothing in a number of positions — some lying flat on the floor, others draped over furniture or slumped over in a corner. One model even looks like she’s about to be exorcised. The unique body positions seem to be a stark contrast to the cheery clothes — from bold pops of pink and blue to fun leopard prints — which range in price from $350 to $1,995.
“This is statement dressing made easy,” the press release for the collection reads. “Attitude is applied, stripped down and made sophisticated creating a wearable collection that continues to evolve with its customer.”
Beckham shared one of her favorite looks from the collection on Twitter, showing a more awake model in a red wrap dress. (The tulips coming from the mailbox, however, seem to be an interesting choice for a lookbook showcasing fall clothes.)
What do you think of Beckham’s latest collection? Are you confused by the photos? Share your thoughts below.