People.com Lifestyle Style Sephora's Insider Sale Is Here - and the Dyson Hair Dryer Is 20% Off The rarely discounted Dyson blow dryer is 20% off as part of Sephora's annual Insider sale By Jillian Ruffo Published on November 10, 2017 04:43 PM Share Tweet Pin Email We independently research, test, review, and recommend the best products—learn more about our process. If you buy something through our links, we may earn a commission. Courtesy Neiman Marcus Every time Sephora launches a new sale beauty junkies everywhere, freak out. The occasion brings on extreme excitement, anxiety and endless opportunity to buy products from luxe brands like Rihanna’s Fenty Beauty, Tom Ford and Christian Louboutin. And while 20% off the most loved beauty products is a rarity, the retailer has just upped the ante in a major way. Because for what might be the first time ever, the highly-coveted, never-discounted Dyson blow dryer is included in this year’s Insider sale. Yes, we were shocked too. So much so that we scoured the fine print, which in past years has excluded the dryer from any discount at all. But this year, each Sephora Insider or VIB member is allowed one Dyson-brand product at either 15% or 20% off — which means that yes, you can finally score the $400 dryer for as little as $320. But because the Dyson isn’t the only thing to freak out over, we’ve rounded up a few more rarely-on-sale items for you to add to your cart. 1. Dyson Supersonic Hair DryerBuy It! Dyson Supersonic Hair Dryer $399; sephora.com 2. Pat McGrath Mothership Palette Buy It! Pat McGrath Labs Mothership Sublime Eye Shadow Palette, $125; sephora.com RELATED PHOTOS: The Beauty Product Launches We’re Living For Right Now 3. Christian Louboutin Lipstick Christian Louboutin. Buy It! Christian Louboutin Silky Satin Lip Colour, $90; sephora.com 4. Tom Ford Fragrance Buy It! Tom Ford Tuscan Leather, $312; sephora.com 5. Fenty Beauty Eye Shadow Palette Fenty Buy It! FentyTh Beauty Galaxy Eye Shadow Palette, $59; sephora.com In order to reap the benefits, just use the code 20forrouge for Rouge members, 20forvib for VIB members, or insider15 for Insiders at checkout. What are you buying? Sound off in the comments below.