The singer strips down in her newest round of ads for the brand

By Kate Hogan
Updated January 17, 2012 03:30 PM

Courtesy Armani

Modest? Not so much. Rihanna is proudly flaunting all of her assets in her newest round of ads for Emporio Armani Underwear and Armani Jeans.

The singer — originally tapped as the face of the fall/winter 2011-12 campaign and just announced as the returning face for spring/summer 2012 — strips down to a lacy bra and panty set and a perfect pair of jeans in her latest photos. Past ads have been equally as steamy, with the singer pulling a quick change in the backseat of a car. She recently designed some items for the brand, too, including T-shirts, jeans and a leather jacket.

Rihanna’s latest ads were shot in Dublin, Ireland, by fashion photographers Mert Alas and Marcus Piggott. The photos will appear worldwide in the months to come. Tell us: What do you think of Rihanna’s latest Armani pictorials?

Rihanna Armani

Courtesy Armani