Lifestyle Style 5 Minutes in Fashion Week Heaven with Michael B. Jordan at the Coach Show PEOPLE catches up with the actor and Coach ambassador front row at NYFW By Brittany Talarico Brittany Talarico Brittany Talarico is PEOPLE's Deputy Style Director, where she oversees the brand's digital Style and Beauty coverage. This includes running lead on the Met Gala, which is among PEOPLE.com's top-trafficked red carpet events every year, interviewing the industry's top influencers (including all the Kardashian-Jenners), and breaking A-list celeb news (a New Jersey shore native, it is no surprise that her favorite interview ever was with Bruce Springsteen). Brittany is a style contributor to People Every Day Podcast and has represented the brand on national TV programs including Good Morning America and The CW's two TV specials on the British Royals. She joined PEOPLE from Cosmopolitan in 2013, where she was an Associate Editor. People Editorial Guidelines Published on February 13, 2020 01:50 PM Share Tweet Pin Email Dimitrios Kambouris/Getty When Michael B. Jordan is sitting front row at a fashion show, it's hard to focus on the outfits hitting the runway. That's because the actor is just as charismatic and charming off screen as he is in the movies. Plus, he's a great dresser, which he credits mostly to the genius styling of his fashion guru Jason Rembert (but more on that later). For these reasons and more, designer Stuart Vevers and the rest of Coach team have tapped MBJ as an ambassador (he most recently starred in the brand's CitySole sneaker campaign), a role which he loves because of "the brand's authenticity." "Coach is a New York brand, and I'm from the Northeast and the big city has always been intriguing to me," Jordan told PEOPLE at the label's Spring 2020 fashion show on Tuesday. "They are great collaborators. Anybody that's ever been involved with the brand that I've had the opportunity to work with has been a true artist. It's just been a great fit." Jon Batiste, Paloma Elsesser, Michael B. Jordan, Megan Thee Stallion and Miles Chamley-Watson attend the Coach 1941 fashion show on February 11 during New York Fashion Week. Dimitrios Kambouris/Getty Michael B. Jordan Is Now a Fashion Designer: See His Debut Unisex Collection with Coach! Read on for more from PEOPLE's front row chat with Jordan, below. He Owns "300 Pairs" of Sneakers The CitySoles he sported front row at the show are just one of hundreds in his collection. "I have a ton of sneakers that I rotate in and out of my closet — and I donate. If you're a size 10 or 10.5, you'll probably get a pair of my sneakers." He's Happy to Welcome Jennifer Lopez to the Coach Family "She's a total boss. I'm so thrilled for her. I was watching Hustlers last night. She really went there. I'm really, really proud of her." RELATED PHOTOS: All the Must-See Moments from New York Fashion Week He Loves Wearing Sweatpants "When I'm on set, I'm always wearing somebody else's clothes. You're always getting into somebody else's character – even on the red carpet. So when I'm not working, I just have to be comfortable. It's some sweats, sneakers and a tee." When He's Not in Sweats, He's All About Taking Risks on the Red Carpet "Jason [Rembert, his stylist and designer behind the brand Aliétte] just gets me outside of my comfort zone, because I can be so relaxed and chill that I'm like, 'Eh, this is cool.' But Jason has definitely help me get outside of my comfort zone a lot and takes some risks on the carpet. Yeah, we've had a blast." He's Just as Pumped for Creed 3 as You Are "I want people to be really excited about it. I don't want people to be tired of it. Nowadays, you have franchises and sequels and movies come out so fast. I guess I'm old school, being an '80s baby. We used to take time in between movies, so there's a part of me that kind of just wants to build the hype and make sure it's right. So I'm developing it and getting it together and making sure the story is going to be how it should."