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The reality star shows off her sporty side in her latest campaign

By Emily Kirkpatrick
Updated March 14, 2016 01:18 PM
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When it comes to putting in work at the gym, the KarJenner family does not mess around. If they’re not taking a selfie, shopping, or filming their reality TV show, it’s a safe bet you’ll find these ladies pumping some iron with their personal trainer, and maybe still taking a selfie or two while they’re at it. So when Puma announced the brand was teaming up with Kylie Jenner on its next celebrity campaign, although she wouldn’t necessarily be our first choice amongst these super fit sisters (ahem, Khloé), the partnership still made perfect sense.

Kylie Jenner Puma Ad Campaign


Courtesy Puma

On Sunday, the youngest Jenner released the first image for her Puma campaign, posting it to to her Instagram and Twitter accounts. In the shot, Kylie wears a blue PWRShape Forever sports bra emblazoned with the brand’s logo, a matching pair of “All Eyes On Me” patterned leggings, both from the Summer 2016 collection, and the label’s latest shoe offering, the Puma Fierce which the caption calls “a lightweight trainer with zero excuses.” Though the sneaker won’t be available until April 1st, judging by how fast her lip kit‘s sell out, you best start plotting now on how to get your hands on these hot, new kicks.

And while Kylie may not hit the treadmill with the same regularity as some of the members of her gym rat family, the teen is definitely still athletic in her own right. Just take a look at this Instagrammed proof of her secret sportiness.

If lounging poolside in a swimsuit was an Olympic sport, King Kylie would undeniably get the gold

She has a wardrobe packed full of the coolest in athleisure apparel…even if she doesn’t necessarily break a sweat in any of it.

Surely when you have this many rocks on your wrist, telling the time counts as a workout?

Sometimes she goes running…away from her friends.

But we do have proof that she has in fact set foot inside a gym, at least long enough to take a selfie in one.

And considering Kourtney posted a selfie from that same workout sesh saying it took her a full six months to convince King Kylie to join her in one of her super intense trainings, we have a feeling this might be the first and last time we see the teen actually hit the gym.

What do you think of Kylie’s new Puma campaign? Do you like the new Puma Fierce sneaker?

–Emily Kirkpatrick