People.com Lifestyle Style Kylie and Kendall Jenner Are the Newest Celeb Jewelry Designers Kim Kardashian's little sisters a 'perfect fit' for company that also runs Nicole Richie's House of Harlow 1960 brand. By Alex Apatoff Alex Apatoff Instagram Twitter Alex Apatoff is the Executive Editor of PEOPLE Digital. She has been with the brand for more than a decade, holding various roles on the Style and Beauty team before becoming the site's Lifestyle Director to coordinate the work across the commerce, evergreen, features and marketing teams. Prior to her role at PEOPLE, Alex worked at Us Weekly (where, among other things, she oversaw the Fashion Police pages) and graduated from Northwestern University with a Bachelors in Journalism. People Editorial Guidelines Published on December 26, 2011 03:00 PM Share Tweet Pin Email Ethan Miller/Getty Continuing to expand the Kardashian style empire, Kylie and Kendall Jenner are joining big sis Kim in designing a line of jewelry with Pascal Mouawad. The yet-to-be-named jewelry line will be a part of Mouawad’s “Glamhouse” jewelry collection, which also runs Nicole Richie‘s House of Harlow 1960 brand. The Jenners’s collection will be aimed at girls 12-19 and run between $20 and $60. Choosing the two teenage models was a no-brainer for Mouawad: “Millions of teenagers look to Kendall and Kylie for style advice,” he says, “so they were truly a perfect fit for the company and I’m thrilled to partner with them.” The Jenners add in a statement, “We love accessories, and it’s amazing that we’re going to have our own line to be able to wear everyday — and for our friends to wear, too!” —Alex Apatoff PHOTOS: STARS SNAP THEIR SPARKLERS