Kim Kardashian West Recruits Kris Jenner, Lisa Rinna and Kyle Richards for New SKIMS Infomercials
Kim Kardashian West shared the retro-style commercials on Instagram on Monday
Infomercials might be making a comeback, thanks to Kim Kardashian West.
In the QVC-esque clips, which Kardashian West shared on Instagram on Monday, Jenner, 64, channels a talk show host as the Real Housewives of Beverly Hills co-stars promote Kardashian West’s shape wear products.
“I really love the way that these feel,” Richards, 50, says. “And they’re not too tight,” Rinna, 56, adds, before how-to-order details flash across the screen.
“Not too tight. Fits just right. The SKIMS sculpting bodysuit smooths and sculpts your whole body. Act now. This offer won’t last long,” a voice over can be heard saying. “Call the number on your screen or go to www.skims.com to order your perfect shade today. Your SKIMS bodysuit comes with a 30 day money back guarantee. Don’t wait to feel great today in SKIMS.”
In a second clip, the famous momager introduces a model wearing the SKIMS Sculpting Bra and Sculpting High-Waist Brief. “I mean, we can actually breathe and be perky at the same time, so that’s a plus,” she says. “And the silicone band around the bottom stays in place because you don’t want sweet chariots to swing low.
“Who the hell wrote that,” Jenner jokes.
“i love @krisjenner so much,” Ariana Grande commented under the post.
In a third infomercial ad, Richards shows off the innovative SKIMS One-Leg Solution Short, made especially for dresses or skirts that have a high slit.
“It’s one-leg, Kris.” the Real Housewives of Beverly Hills star explains, holding up the product. “Sometimes you don’t need both legs.”
Rinna turns towards the crowd and adds: “Look at this, guys. It’s one leg! How genius is this?”
“My intention wasn’t ever to offend anybody,” the star said, after receiving a letter from mayor of Kyoto, Japan, Daisaku Kadokawa, which explained why the name was offensive.
“Foolishly and ignorantly, we never thought that it would be a problem,” she added. “[Kadokawa] was very thoughtful and very kindly explaining to me the meaning of kimono and why that’s so important to their culture. Reading that letter, I felt an understanding. I definitely did not want to disrespect a culture.”