Kim Kardashian announced her new KKW Fragrance collaboration with Kylie Jenner will launch the same day as Taylor Swift teased new music
“No one understands how I am for this because I have been a true fan of Kim’s fragrances since the first one she ever dropped,” Jenner, 21, said on Instagram Story. “I am obsessed and I just can’t believe I have my own. Thank you Kim for letting me do this.”
The three scents, which feature notes of red lotus blossoms, liquid amber and peony, drop on April 26, and fans quickly started speculating that Kardashian West may be trolling Swift with her launch date.
The pop superstar, 29, surprised fans just last week by dropping huge hints that her new music will drop on April 26, which has already been dubbed “Taylor Swift Day” by diehard fans. Swift swapped her Instagram, Twitter and Facebook photos to portray a pastel sky and clouds and included the date “4.26” in her bios. Her website also now features a countdown clock.
With a long history of feuds between Kardashian West and Swift, the internet immediately assumed the KKW Fragrance mogul was trolling the pop star by releasing her new product the same day she plans on releasing new tunes.
“LIKE ON THE SAME DAY AS TAYLOR SWIFT NEW SINGLE LIKE YOU ARE NOT OVER IT LIKE YOU SAY YOU ARE,” one Twitter user proclaimed.
Another person tweeted, “All of a sudden the @KimKardashian and @KylieJenner are releasing their new fragrance collab on April 26…………the same day as @taylorswift13 day.”
“Dying over the fact that @taylorswift 13 is releasing something on the 26th and so is @KimKardashian ….. come on dude,” another Twitter user said.
Kardashian West and Swift’s feud first started in 2016 when the reality star leaked edited clips of a call between the pop star and Kanye West, as proof that Swift had approved of his “Famous” lyrics about her. However, Swift hit back on Instagram, reiterating that West, 41, had never told her he was going to call her “that bitch” in the song.
“You don’t get to control someone’s emotional response to being called ‘that bitch’ in front of the entire world,” she wrote. “He promised to play the song for me, but he never did.”
Last year, in the spirit of Valentine’s Day, Kardashian West sent her “haters,” including Swift, some love — by way of a fragrance delivery from the KKW Beauty mogul’s Kimoji Hearts KKW Fragrances line. “I decided this Valentine’s Day, everyone deserves a Valentine, so I’m going to send them to my lovers, to my haters, to everyone that I think of because it is Valentine’s Day after all,” Kardashian West said on Instagram Story as she showed colored Post-It notes with names written on them identifying who gets which fragrance.
But in January 2019, Kardashian West claimed the pair had put the fighting to rest.
“Over it,” said Kardashian West, revealing in another segment that she’d rather be stuck in an elevator with Swift than Drake — a question Cohen asked due to the complicated history between the “Hotline Bling” hitmaker and her husband, West.
Kardashian West added of the tension between herself and Swift: “I feel like we’d all moved on.”
UPDATE 4/17: Kardashian West announced she has delayed the launch of her fragrance collaboration with Jenner due to manufacturing issues.
“We are so excited to launch our fragrance collaboration that we’ve been working on for such a long time. Sadly, we found out today from manufacturer that a few of our bottles did not pass durability tests while on the assembly line and we have paused production while the team explores the issue further,” her statement read.
“Together, we have made the difficult decision to delay the launch as we would never release a product that did not meet the strictest of quality guidelines. We’ll be sure to let you know as soon as we have a new launch date! Thank you for your understanding and support always,” she added.