Khloé Kardashian Recruits Baby True to Star in New Good American Campaign: See the Adorable Pic
True knows her way around the camera, just like her famous mom!
Good American is Khloé Kardashian’s first baby. The star launched the size-inclusive clothing line two years ago. Now, as she prepares to celebrate her daughter True’s first birthday on April 12 , Kardashian, 34, is also dropping a new summer collection for her brand — with help from her toddler!
The proud mom tells PEOPLE True is “really comfortable” in front of the camera, so collaborating with her on set was a dream job.
“We do Gymboree and art class, and she loves when everyone is staring at her,” Kardashian shares in this week’s issue of PEOPLE. “And I’m always clapping for her. What am I creating?”
The new Good American summer collection, out everywhere Thursday, includes dresses for the first time, alongside new denim styles, activewear and more.
“We weren’t thinking about dresses but once we started venturing out to other categories it naturally took over and I’m so glad it did because I love these dresses so much,” Kardashian tells us. “It’s really exciting to see where Good American has gone in two years.”
After being body shamed and scrutinized for years, Kardashian knew that inclusivity would be at the core of her clothing line.
“I used to be a bigger size and I used to be ushered up all the way to basically the attic and my sisters could shop on the ‘regular’ floor and it was humiliating,” she shares. “We said if you want to carry our brand you have to carry the full-size range and not have the ‘plus sizes’ be in a different location. I don’t want anybody to be a cookie-cutter shape or size. And not everybody wants to be a size 2!”
After a split from boyfriend Tristan Thompson, 28, following two rounds of cheating allegations, the clothing-brand founder remains focused on the future—and not letting negativity get her down.
“I want people to live a healthy and happy life, and that’s the message I want to project to my daughter,” she shares.