Khloé Kardashian Slammed After Calling Fan 'Cute' for Working Overtime to Afford Good American Jeans
Fans are accusing Khloé Kardashian of being insensitive and tone deaf in her response to one of her brand consumers
Fans are disappointed in Khloé Kardashian‘s response to a Good American customer who said she had to work 20 hours in order to afford a pair of the jeans.
Since Kardashian’s Good American denim range from $159 to $189, one fan revealed she had to work a significant number of hours in order to save up enough cash to purchase a pair. “So I realized I have to work 20 hours in order to afford @khloekardashian jeans…and I’m in love with then…catch me picking up extra shifts,” she tweeted.
Kardashian replied to the fan’s tweet saying, “Awwwwww this is so cute!!!! I’m so happy you enjoy them,” which many Twitter uses felt was insensitive and tone deaf.
One person wrote, “not to sound like a hater but this actually upsets me!! someone had to work a stupid amount of hours to afford ONE pair of jeans. A millionaire thinks it’s “cute” that ppl have to calculate & think how many hours they have to work to afford little things.”
Another Twitter user replied, “Sick. She doesn’t even realize how tone deaf this is bc she’s been rich her whole life lol. “Being poor is so cute! lol.”
But others quickly jumped to Kardashian’s defense.
“Didnt see that in there at all, youre putting words in her mouth & how do you know what she meant? Khloe didnt force the girl to work extra hours or have desire to buy a pair. Many fashion items are even more expensive, its just life,” one fan said.
A representative for Kardashian declined to give PEOPLE a comment. Good American has not replied to PEOPLE’ request for a statement.
Kardashian launched Good American in fall 2016 with business partner Emma Grede as a body positive, size-inclusive denim line. It’s since expanded into activewear, shapewear and an array of clothing.
“I think what was so crucial to Emma and I, is creating a designer denim that was still trendy and cool and edgy that went into a variety of sizes that for some reason, the market feels like they don’t need to produce, which is really unfair,” Kardashian said of the label, which features denim ranging from size 0 to 24.
“I used to be a girl that would walk into a boutique and they didn’t have my size of denim and I was really body shamed into being too overweight. I couldn’t fit into their denim,” she added. “So I’m fighting for all the real girls and all the girls with hips and curves, yes!”