See the star's new TV spot for the scent

September 01, 2015 06:31 PM

From stylish superhero to sexy businesswoman, Kendall Jenner has played many empowered roles as the face of Estée Lauder. In her latest TV commercial, she’s all glammed up — and painting New York City red — literally.


In the new TV spot for the cosmetic giant’s latest fragrance, Modern Muse le Rouge, the supermodel stuns in a sleek two-piece suit, which magically transforms from black to red after she spritzes on the fragrance. She also applies a scarlet lipstick (perhaps her very own shade?) as she walks the streets as Estée Lauder’s modern muse, who is described as bold, glamorous and confident.

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The fragrance, a fruity and floral scent, is a sultry blend of ripened roses and velvet cream accord that “captures the drama of [Jenner’s] personality,” the brand said in a statement.

Before landing the TV spot, Jenner appeared in the campaign’s print ads, as well as a fun, cheeky video in which she doubles as a superhero. We can’t wait to see where her ambassador gig will take her next.

What do you think of the model’s new campaign ad? Share below!
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–Sarah Kinonen

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