The pair are teaming up to bring a physical version of Goop to the masses
Gwyneth Paltrow may have sworn off the Met Gala (calling it “too crowded” and “un-fun” in the past), but she’s still on very good terms with the queen of the Met Ball, Anna Wintour. The Vogue Editor-in-Chief, Condé Nast Editorial Director, and simultaneously beloved and feared fashion impresario has plans to launch a brand new magazine with the Goop exec.
After bringing us her sage words of wisdom on topics as disparate as conscious uncoupling, anal sex, fast food, and vaginal steaming, the Paltrow is now turning her attention from the digital to the physical sphere. According to WWD, Paltrow will be teaming up with Condé Nast to bring her luxury lifestyle site to the masses via a co-produced quarterly special print issue, hitting stands for the first time this September.
Paltrow spoke with WWD about this chance to expand her brand, saying, “Anna is a powerhouse, and one of the most admirable thought-leaders in media. Collaborating with her and Condé Nast on this multiplatform content partnership, anchored by Goop’s emergence into a physical entity, was an opportunity for us to push our boundaries visually and deliver Goop’s point of view to consumers in new, dynamic ways.” Wintour added, “I’ve long known Gwyneth to have wonderful taste and vision — but with Goop she has built something remarkable, a thoroughly modern take on how we live today.” Personally, we can’t wait to see what those $15,000 gold sex toys look like splashed across a glossy centerfold.
Are you excited for the new Goop print edition? Will you be buying a copy? Sound off below!