The app Glamhive is an on-demand, virtual service where you can score the red-carpet treatment by booking a celebrity stylist yourself

By Sharon Kanter
April 02, 2019 09:00 AM
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Stars always seem to shine on the red carpet because they typically have a magic weapon getting them picture perfect: A celebrity stylist. A stylist’s entire job is to make sure their star looks incredible and feels confident in whatever they’re wearing. And if you’ve ever wondered what it would be like to enjoy that seemingly A-list luxury yourself, well, there’s an app for that.

Glamhive launched an on-demand, virtual styling service in 2017, and now it’s grown to be a go-to spot to book some of the biggest stylists in Hollywood, who work with celebrities including Angelina Jolie, Kristen Bell and Kristen Stewart.

All you have to do is scroll to find a celebrity stylist who matches your sartorial vibe, and book them through the app. You and the stylist agree on a set time, and then connect virtually via video chat. Prices vary depending on the stylist and service you choose, but they generally start at $65 for a consultation, range in the $400s to $600s for a “Closet Detox” (in which the stylist takes stock of your wardrobe and helps you pick what to keep, what to donate and what to buy to refresh the selection) and can total in the $1000s for executive styling.

The celebrity stylist booking screen for Glamhive.

“Any woman who wants to look and feel her best can benefit from this platform, the same way that you benefit from working with a professional in any other aspect of your life,” says Stephanie Sprangers, Glamhive’s Founder and CEO.

Sprangers says the platform has already been used to create a number of solutions for women of all needs noting everyone from “working women who are too busy to shop to women who don’t love the process of shopping to women returning to the workforce after staying home with children” have given it a whirl.

“There is no limit to how it can be used,” Sprangers says.

Glamhive Founder and CEO Stephanie Sprangers.
COURTESY OF GLAMHIVE

Many of the biggest names in celebrity styling have signed on to the app, with one common goal: To help women look and feel their best.

Stylist Jen Rade with Cindy Crawford in April 2018.
Stefanie Keenan/Getty Images

Stylist Jennifer Rade, who works with Angelina Jolie and Natalie Dormer, says she recently helped a client edit her closet in preparation of going back to work after having a baby. “She had so much white in her wardrobe, and white clothes and new babies don’t mix,” says Rade, who charges $650 for a Closet Detox. The solution: “Adding in dark jeans, blazers with texture and color, and T-shirts with patterns — all easy to wear for a working mom and forgiving with mishaps.”

Stylist Lindsey Dupuis with Nikki Reed in March 2019.
Ari Perilstein/Getty Images

Meanwhile, stylist Lindsey Dupuis, who works with Nikki Reed, says that she’s seen a rise in requests for Closet Detoxes, most likely due to the “rise of Marie Kondo,” she says. (Dupuis charges $450 for one.) Her tip: “I usually suggest creating a capsule collection that makes it easy to get dressed every day,” says Dupuis. “I work with my clients by creating mood boards that give them a vision for their style and then suggest pieces that all work together to achieve the look.”

Stylist Tara Swennen with Allison Janney in February 2019.
Tara Swennen Instagram

When Allison Janney and Kristen Stewart’s stylist Tara Swennen works with a client through Glamhive, she focuses on making sure they pick pieces that reflect who they are. “A lot of people think style is about wearing labels or focusing on trends,” say Swennen, who charges $650 for a seasonal update or special event shopping and $1,950 for a full makeover. “What they don’t realize is that great style is when your clothes bring out and highlight your personality. One of my favorite things about personal styling is making a person’s personality shine through the clothes they wear.”

Stylist Nicole Chavez with Rachel Bilson in October 2018.
Charley Gallay/Getty Images

Kristen Bell’s go-to stylist Nicole Chavez likes to help people re-focus their closets through Glamhive. “So many clients — celebrity and non-celebrity — get overwhelmed by their closets,” says Chavez, who charges $450 for a Closet Detox, special event or travel planning and doubles that for executive styling. “They have a closet full of clothes but feel like they have nothing to wear. They don’t know where to start, or how to jump-start a new look. I solve this problem by helping clients edit their closets, add key pieces, and create head-to-toe looks for work, vacations, special occasions – ultimately anything.”

On the stylist side, many say they enjoy putting their skills to work, which they do mostly in their downtime between shoots and celebrity dressing.

“It’s important to get the message out that great style is accessible to everyone, not just celebrities,” Rade says. “I know that there are people out there who look at stylists like me, and others on this platform, and think, ‘I could never access them.’ But now you can.”

Stylist Tanya Gill with Jane Fonda in February 2017.
Stefanie Keenan/Getty Images

Tanya Gill, who styles Jane Fonda, agrees. “Having access to a professional fashion stylist cuts out a lot of time for busy people who are tired of wasting countless hours endlessly scrolling fashion websites and buying a lot, yet still having a closet of ill-fitting, outdated outfits,” says Gill, who charges $650 for a closet detox and $1,950 for a makeover.

“I love styling, and I especially love helping people discover their own personal style,” adds Chavez. “Glamhive gives me access to so many amazing women, and I love being able to lend all my knowledge to women who are looking to make positive changes in their lives.”

Connecting the experts with the women who need them — off the red carpet — is Sprangers’ ultimate dream. “I’ve taken what has always been just for the rich and famous and made it available for everyone, everywhere,” says Sprangers.

“We all look at photos of celebrities and think ‘Wow, I wish I looked that good,’” adds Sprangers. “But now, everyone can.”