June 22, 2016 04:03 PM

Steven Meisel

Stephanie Seymour might have deemed the term “supermodel” unsuitable for Kendall Jenner and Gigi Hadid (she prefers “bitches of the moment”), but the models are defending themselves (on social media, naturally) and showing what they’re made of by both landing fall 2016 campaigns for major fashion houses: Hadid is the face of Max Mara accessories and Jenner’s starring in new Marc Jacobs campaign. Plus, we rounded up a few more buzzy celeb ads from Selena Gomez’s Louis Vuitton deal and David Duchovny’s debut for London Fog.

Last year, Hadid starred in Max Mara’s fall 2015 ads in a contemporary take on Marilyn Monroe’s style (read: blonde waves and a sexy camel coat). This year marks her new gig as the face of the brand’s fall/winter 2016 accessories campaign. She teamed up with photographer Steven Meisel to model the popular Whitney bag (an homage to the Whitney Museum), the J Bag shoppers and a pair of retro-style sunnies.

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Next up, Kendall Jenner’s “gothic goddess” transformation for Marc Jacobs’ new campaign. (Let’s be real: She’s full-on Bellatrix Lestrange-ing!) The designer called Jenner a “supermodel” on Instagram praising her professionalism and recalling the first day he worked with her in 2014 (which happened to be for her very first fashion show!). “Kendall has since been a part of every show along with being featured in our Spring ’15 ad campaign (also shot by David Sims). It goes without saying that Kendall has gone on to establish an incredible career for herself and every bit of it is a testament to her hard work, passion and desire.”

He goes on to announce her new campaign for the brand. “For me, it is the ability of a model to effortlessly transform into a look and character that makes her so appealing and inspiring. Photographed by David Sims for our Fall ’16 ad as a Goth Goddess is the sweet, kind and ultimate professional, Kendall Jenner.”

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Singer Selena Gomez made her high-fashion debut for Louis Vuitton‘s latest campaign. Creative director Nicolas Ghesquière tells WWD there was a lot of dancing going on during the shoot (set against unreleased Gomez tracks no less!). Gomez agreed saying, “We did the shoot in Miami, and it was incredibly laid-back. I have done photo shoots since I was very young, and, to me, the most important thing at a shoot is to be surrounded by people with good energy.  We aren’t saving the world here, so it should be light and fun.”

London Fog

And finally, David Duchovny poses alongside Victoria’s Secret supermodel (and Taylor Swift’s bestie) Martha Hunt for London Fog’s Fall/Holiday ’16 ads, a brand Duchovny respects. “London Fog is a very iconic brand — so rich in heritage,” the actor says in a statement. “My mother actually had a London Fog trench coat when I was growing up. It’s great to be the face of a brand that has always represented such quality. Martha and I had a lot of fun shooting the campaign in Brooklyn.”

What do you think of the new celeb ad campaigns? Share your thoughts in the comments below.

— Colleen Kratofil

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