July 12, 2011 02:30 PM

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Emma Watson worked some serious red carpet magic at the London premiere of Harry Potter and the Deathly Hallows: Part 2 in her fairytale Oscar de la Renta gown, but we wanted to know more about her longer, newly brunette locks. So we went straight to the sources: Rodney Cutler, founder of Cutler Salons, and Ben Stewart, Cutler’s color director. Cutler tells PEOPLE, “Our objective was to add a little bit of length and to have a strong silhouette and chic outline. We wanted to move away from her former blonde highlighted look into something a little bit stronger with increased depth and richness.” The first step was a Louise Brooks era-inspired bob that is meant to be flexible, thanks to the cutting technique used. Cutler explains, “The wonderful thing about this is that the shape is so defined and always looks great — flat, curly, or just layered with products, it always retains its look.” Stewart worked to complement the cut with a strong new color, telling PEOPLE, “After being quite lighter in the hair color, this would be a perfect blend with this new hair cut. We decided on this rich golden brown with soft honey tones moving throughout to create some reflection and dimension.” And while the new look was conjured up just last week in N.Y.C., Cutler can’t promise that Watson will keep it for long. “It looks great at the moment, so we will have to wait and see,” he says. “She’s such a fashion [and] style icon, you never know what’s around the corner.” —Melissa Liebling-Goldberg


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