People.com Lifestyle Style DEAL OF THE DAY: 20% off Alexia Admor By Alex Apatoff Alex Apatoff Instagram Twitter Alex Apatoff is the Executive Editor of PEOPLE Digital. She has been with the brand for more than a decade, holding various roles on the Style and Beauty team before becoming the site's Lifestyle Director to coordinate the work across the commerce, evergreen, features and marketing teams. Prior to her role at PEOPLE, Alex worked at Us Weekly (where, among other things, she oversaw the Fashion Police pages) and graduated from Northwestern University with a Bachelors in Journalism. People Editorial Guidelines Published on December 15, 2010 01:30 PM Share Tweet Pin Email Never stand in front of your closet before an event and say, “I don’t know what to wear!” again. Online dress boutique Alexia Admor is chock-full of fabulous dresses for every occasion, with offerings ranging from a cute yellow sweetheart mini to a sophisticated jeweled neckline frock . Pick up the perfect party dress, like this origami satin strapless number, originally $239, by clicking here!