People.com Lifestyle Style Chic Clicks: Taylor Swift Doesn't Make Newsstand Magic; Plus: Details on Alexa Chung's New Book By Alex Apatoff Alex Apatoff Instagram Twitter Alex Apatoff is the Executive Editor of PEOPLE Digital. She has been with the brand for more than a decade, holding various roles on the Style and Beauty team before becoming the site's Lifestyle Director to coordinate the work across the commerce, evergreen, features and marketing teams. Prior to her role at PEOPLE, Alex worked at Us Weekly (where, among other things, she oversaw the Fashion Police pages) and graduated from Northwestern University with a Bachelors in Journalism. People Editorial Guidelines Published on March 12, 2013 08:30 PM Share Tweet Pin Email Kyle Rover/Startraks –Turns out Taylor Swift and Rihanna don’t move magazines — their 2012 covers were major underpeformers. Any guesses which stars were huge newsstand hits? [Fashionista] –You read that right: Alexa Chung is writing a book. And she’s dishing a bit on what it will entail [Vogue] –What did a bad haircut teach Cindy Crawford about herself? [Styleite] –And the oldest-ever Vogue cover star is… [The Cut] –We guarantee your afternoon stress will subside when you watch this video of J. Crew creative director Jenna Lyons talking about shoes, shoes and more shoes [J. Crew]