The young stars turn out to see the designer's affordable collaboration

By Kate Hogan
January 27, 2012 11:00 PM

StarTraks (2); FilmMagic; StarTraks

We’re counting down the days until Jason Wu’s Target collection goes on sale — mark your calendar for Feb. 5! — but starlets Blake Lively, Chloë Moretz, Emmy Rossum and Jaime King were among the lucky few who go to shop a preview sale Thursday night at the Skylight Soho in New York.

Featuring feminine dresses, colorful skirts and must-have bags, the line is sure to sell out in a second. To that end, Wu said he didn’t design the collection for a specific type of shopper, but that every girl will likely appreciate the line. “We all want to be a little glamorous, a little playful and a little mischievous at times,” he told PEOPLE. “And I think that the collection really brings that out.”

He also intimated that his cats, Jinxy and Peaches, helped inspire the kitten pattern that defines several of the looks (a cat stars in the campaign, too). “Cats are so elegant and embody the spirit of the collection,” he shared. “My cats are really sassy and sophisticated, but most importantly, they are picky.”

While Moretz, Rossum and King showed up wearing head-to-toe Wu for Target, Lively chose to wear a Target collection black trench over her designer peplum mini-dress, also by Wu.

But it seemed the more demure styles suited Moretz, 14, who revealed to PEOPLE that her stylist isn’t the only one who weighs in on her fashion choices. “My mom definitely still helps me choose outfits,” she shared. “She has the final word on a look. If she says no, it’s a no.”

Lively admitted that despite her reputation for wearing designer duds, she loves to shop at department stores. “I’m a pretty good discount shopper,” she revealed to reporters. “[With] the last designer Target brand I was online when the site was crashing. I had three computers out!”

Still, she explained that she doesn’t really have a staple clothing item, high-end or otherwise. “I have so many clothes, there’s nothing I wear all the time,” she said sheepishly, adding, “which is a really good problem to have.” Tell us: Who do you think wore Wu’s new collection best?

–Catherine Kast