Get your shopping lists ready!
PEOPLE and TODAY’s Beauty Awards 2018 are here, which means we’re revealing the very best, budget-friendly products to launch in drugstores this year. And today PEOPLE’s beauty and style director Andrea Lavinthal and TODAY contributor Jill Martin joined fourth-hour anchor Hoda Kotb and guest cohost Ellie Kemper to reveal a new crop of MVPs for face and body — from a mess-free makeup remover to a sheer SPF — during the show’s fourth hour.
These formulas work so effectively, you might even be fooled into thinking they’re expensive, but luckily not a single one will break the bank!
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Throughout this week, we unveiled a total of 33 products, including the best of the best in hair and makeup. Check out our full list of makeup winners at our PEOPLE shop!