Do these 24-karat masks work? We investigate. And shop.

By Kaitlyn Frey
November 29, 2016 02:24 PM
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Credit: Sara Sampaio/Instagram

The highly-anticipated Victoria’s Secret Fashion Show is just a day away, and the models are getting themselves into tip-top shape before their big reveal down the runway. That means working out, waxing, spray-tanning, deep-conditioning their hair, and moisturizing their mugs in a way truly befitting an Angel: 24-karat gold face masks.

If you’re dying to get the glowing skin Alessandra Ambrosio, Sara Sampaio, Iza Goulart and Elsa Hosk are known for, behold the models’ pre-runway skincare secret: pricey, precious removable face masks.. If you’re willing to shell out $300 (yes, that’s the price of beauty), this gold leaf sheet mask from Mimi Luzon has become a secret weapon among the Victoria’s Secret models this year.

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Pure gold is said to give the skin extra radiance when applied directly to the skin, as well as having properties that treat redness and fine lines, which is why it’s no surprise plenty of companies are incorporating this anti-aging superstar ingredient into their skincare formulas.

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But don’t worry: just because gold’s the main ingredient, that doesn’t mean you need a Victoria’s Secret Angel’s budget to try out the treatment at home.

Gold Mask

If you’re looking for a bit of a luxury splurge but still want something a bit more affordable than the models’ $300 pick, try out either Oribe’s Gold Envy Luminous Face Mask (for $95) or the Peter Thomas Roth 24K Gold Pure Luxury Lift & Firm Mask (for $80). Or, if sheet masks are more your thing, Peter Thomas Roth also sells its Un-Wrinkle 24k Gold Intense Wrinkle Sheet Mask for just $12 apiece.

Are you going to check out gold masks, and see what the Victoria’s Secret models are so excited about? Tell us below.