Bob Costas thinks Ryan Lochte's controversial claims could be costly on his endorsement deals

By Dave Quinn
Updated August 19, 2016 03:45 PM
Harry How/Getty

NBC sportscaster Bob Costas – who has been part of NBC’s Olympics coverage for the past 28 years – says Ryan Locthe is out a pretty penny over his controversial Rio robbery claims.

“Swimmers make most of their money off endorsements – it’s not all prize money,” Costas told Matt Lauer on Today Friday. “He’s probably cost himself millions and millions of dollars.”

Lochte had claimed he and teammates James Feigen, Jack Conger and Gunnar Bentz were robbed at gunpoint during a late-night taxi ride back to the Olympic Village last Sunday.

His account was disputed by Brazilian authorities, who said their investigation had revealed that the Lochte had fabricated his story.

According to police, the swimmers were stopped by security after they allegedly vandalized a gas station bathroom. When the security guard reportedly asked the men to pay for the damages, the swimmers allegedly resisted – leading to the security guard to draw his gun and demand payment.

A conciliatory statement from the USOC obtained by PEOPLE on Thursday and CCTV footage seemed to corroborate the Brazilian investigation.

It’s unclear what damage the swimmers caused, as there were no visible signs of damage after the incident.

On Friday, Lochte posted an apology to his Instagram.

“I want to apologize for my behavior last weekend – for not being more careful and candid in how I described the events of that early morning and for my role in taking the focus away from the many athletes fulfilling their dreams of participating in the Olympics,” he wrote.

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Lochte continued: “It’s traumatic to be out late with your friends in a foreign country – with a language barrier – and have a stranger point a gun at you and demand money to let you leave. Regardless of the behavior of anyone else that night, I should have been much more responsible in how I handled myself and for that I am sorry to my teammates, my fans, my fellow competitors, my sponsors, and the hosts of this great event.”

Costas added that while the scandal won’t be the “dominant story” coming out of the 2016 Summer Olympics – amounting to “a little more than a footnote” on the Games overall – it will still stick with Lochte.

“He’s the bold-faced name,” Costas said. “I think the others more or less get a pass. People forget about it or they say, ‘Oh they were younger – not a big deal.’ He’s the central figure.”

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Lochte was able to depart from Rio following the incident, but Bentz and Conger were pulled off their return flight for questioning. The two arrived back on U.S. soil in the early hours of Friday morning.

Feigen remains in Brazil as authorities have confiscated his passport, according to the USOC. On Friday it was reported that he reached an agreement with Brazilian authorities which would allow him to return home.

The swimmer’s lawyer said Feigen will donate $10,800 to have his passport returned, reports NBC News.