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With innovative, award-winning products and unique company philosophies, these beauty brands have hugely loyal followings. And within the lines, there are certain products that truly stand out. From powerful primers like IT Cosmetics CC Cream to pout-perfectors like MAC lipstick, here are the must-have finds from seven beloved brands.
If you're like me and strive to keep your everyday makeup routine simple and affordable, you're in the right place. Although I'm not a beauty editor, I can confidently stand by these drugstore products that have been in my beauty arsenal for months and, in some cases, years.
There are some products you can't build a complete makeup collection without: a killer concealer, the perfect waterproof mascara, and setting spray that keeps it all in place. Thanks to Walmart, you can find all of the above — and more! — for a fraction of the price of makeup specialty stores. We'll take one of everything, please and thank you.
Ever feel like your foundation is wearing you instead of the other way around? I switched to lightweight tinted moisturizers and haven't gone back — here are my favorites.
Between the self-care movement and treat yo' self mentality, face masks are having a major moment. Whether your skin is dry, dull, or acne-prone, Amazon has a mask for you (backed by stellar customer reviews). And at prices lower than $27, there's an affordable option for everyone.
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