The fundraising sister of Princess Kate has made an appeal for more people to take part in the London to Brighton bike ride

By Simon Perry
Updated February 02, 2016 11:40 AM
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Credit: Matt Alexander/PA Wire

Pippa Middleton likes nothing better than a challenge.

She’s taken part in a series of grueling tests, such as a 47-mile swim and run in Sweden, a marathon in the daunting heat of Kenya and the world’s longest ski race.

Now, she’s asking for others to take up the challenge – and follow her by taking the 54-mile cycle from London to Brighton and raise money for a favorite charity.

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Pippa, 32, signed up for the bike ride last year, completing it with her brother James, 28.

The British Heart Foundation‘s race is the oldest and largest charity bike ride in Europe. About 23,000 people took part last year.

Encouraging “anyone who is curious” to book a place, Pippa, who is one of the charity’s ambassadors, says, “It was an unforgettable experience. There was such a great atmosphere throughout the day. The view from Ditchling Beacon, the highest point of the ride at 813 feet, was well earned and hard to beat.

“This event is testament to the fact that cycling is such an inclusive sport that everyone can enjoy and through the money raised, the BHF can continue to help the millions of people affected by coronary heart disease – the U.K.’s single biggest killer.”

Pippa, who is dating handsome Eton-educated James Matthews, 40, isn’t taking part in the event on June 19 this year. But she is planning on carrying out other fundraising projects for the charity this year, PEOPLE understands.

All funds raised for the London to Brighton Bike Ride will power the BHF’s medical research to continue the fight against heart disease.