Royals Designer Behind Meghan Markle's Pregnancy Reveal Outfit on Why It Was a 'Powerful' Choice Wes Gordon, creative director of Carolina Herrera, says Meghan's outfit promoted a message of sustainability By Monique Jessen Published on February 18, 2021 04:01 PM Share Tweet Pin Email Prince Harry and Meghan Markle's pregnancy reveal on Feb. 14. Photo: Misan Harriman When Meghan Markle chose to shop from her own closet to announce her joyful baby news, it was a conscious and "powerful" decision, says the designer behind the look. Wearing a sleeveless, floor-length white dress by Carolina Herrera, which she had custom made when she was pregnant with her son Archie in 2018, the designer behind the look, Wes Gordon, says it was the right message in the current climate. "The number one thing someone can do for sustainability is hold on to those pieces you buy and use them for a longer amount of time," the creative director of the American label told the U.K.'s Daily Telegraph. "That's why I think what Meghan did was such a powerful message. She wore a dress that's no less beautiful because it's two years old, it makes her feel no less special or happy." Victor VIRGILE/Gamma-Rapho via Getty Meghan wore the white floaty dress as she and Prince Harry posed for a photo taken in California remotely via iPad by their friend and photographer Misan Harriman. The understated artfully shot black-and-white image, which they shared on Valentine's Day, showed a barefoot Harry gazing into his wife's eyes as she lay her head on his lap, cradling her baby bump. Oprah Announces First Sit-Down Interview with Meghan Markle and Prince Harry Since Their Engagement Gordon has long been on Meghan's speed dial for important (although usually more formal) occasions. In June 2018, Meghan attended her first Trooping the Colour alongside the rest of the royal family, wearing a modern, off-the-shoulder design by the Chicago-born designer which got headlines for it's daring nature. Chris Jackson/Getty While on tour the following year, she opted for a diaphanous blue dress by Carolina Hererra to meet Morocco's King Mohammed VI. "I'm so happy for their family, it's such exciting news," Gordon says about the couple's happy news, adding that sustainability is something his brand takes seriously. "This is an undeniable crisis and everyone has to do their part. At Herrera, we're committed to pursuing sustainable fabrics." Prince Harry and Meghan Markle in 2019. Samir Hussein/WireImage Can't get enough of PEOPLE's Royals coverage? Sign up for our newsletter to get the latest updates on Kate Middleton, Meghan Markle and more! Meghan has long championed sustainable fashion, choosing brands with a sustainable and ethical message for many of her official engagements. From established labels like Stella McCartney, which she wore on her wedding day to smaller up-and-coming labels like DeMellier and Huit Denim Co. jeans, which had a three-month waitlist after the royal wore the small Welsh brand known for their sustainable values.