March 22, 2011 03:00 PM

Courtesy of BabyJAR

It’s no surprise that Baby JaR has so many celeb fans.

Everyone from Kourtney Kardashian and Ellen Pompeo to Ashlee Simpson and Gwen Stefani loves the company’s bright and beautiful burp cloths, hooded towels, bibs and blankets.

Not only are they oh-so soft and comfy, but they feature bold color and design combinations that you don’t often find in baby products.

So that’s why we were excited to hear they’ve launched six new prints for spring. Our faves include Paloma’s Nest and Grace for girls, as well as, Whale Watching and Road Trip for boys.

Love the new designs as much as we do? Check out the full collection at babyjar.com.

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