The 27-year-old singer held four listening parties at her homes in London, Los Angeles, Nashville and Rhode Island over the past year, giving hand-picked Swifties an exclusive chance to hear the album in its entirety.
And from the looks of things, her new music didn’t disappoint.
“She blew my expectations out of the water,” one super fan said of Reputation in a behind-the-scenes video of the secret sessions released Tuesday. “Every song is a freaking masterpiece, and we all were speechless.”
An attendee of the Los Angeles event said, “Every song you’re just like, ‘This is my favorite,’ and then another one comes on and you’re like, ‘No, this is my favorite.’ ”
Sitting on the ground of Swift’s homes, admirers danced, clapped and swayed along to the songs.
In addition to hearing her sixth studio album, Nashville fans also posed for pictures with the Swift with the backdrop of a fireplace adorned by her awards, including a Grammy and a VMA Moonperson.
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The Rhode Island stop invited Swifties to her oceanfront mansion in Watch Hill, the same home where she holds her annual Fourth of July bash. A few even got to hold Swift’s album of the year Grammy Award, which she won in 2016 for 1989. They also left with gifts, including a Reputation snake keychain with the city’s name on it as well as a hat and black bag that both had “Rep” emblazoned on it.
The secret session, which first began in 2014, has now become a tradition for the star who hosts fans in her various homes for a sneak peek of all her soon-to-be-released songs.
Reputation is set to be released on Friday. Additionally, iHeartMedia will present an exclusive iHeartRadio reputation Album Release Party with Taylor Swift Presented by AT&T, in celebration of her new album. Beginning at midnight ET on Nov. 10, iHeartRadio’s Pop and Hot AC stations across the country will play a new track off of reputation at the top of every hour leading up to the hour-long on-air special at 8 p.m. local time.