Because the best part of Lucky Charms are the marshmallows (duh)

By peoplestaff225
Updated December 08, 2020 01:47 PM
Lucky Charms Marshmallow Cereal

Although we have nothing against Lucky Charms cereal as a whole, we’ve got to admit: The marshmallow charms are and always will be the best part.

And it looks like the good people over at General Mills (the HQ for all things Lucky Charms) are finally listening up.

According to the General Mills blog, the company is releasing limited-edition marshmallow-only boxes after receiving “countless calls, emails, tweets, and Facebook posts” from fans begging for the cereal-free cereal. That’s right: A whole box filled with nothing but the classic, sugar-y marshmallow shapes.

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Of course, there’s a catch. Only 10 boxes of Marshmallow Only Lucky Charms will be available to the public. So, how do you get your hands on a “unicorn of the cereal world?” They can only be won via social media: The cereal manufacturer is asking fans to post a selfie of themselves holding an imaginary box of Lucky Charms (with the hashtag #Lucky10Sweepstakes) on Twitter or Instagram. Then, from the entries, 10 winners will be chosen.

For the full rules, you’ll have to watch a video of Biz Markie rapping the fine print to the tune of his song “Just a Friend.”

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The brand previously gifted Kylie Jenner, Blake Shelton and Jessie Pitts custom boxes, while Khloé Kardashian revealed that she keeps a stash of them in her super-organized pantry.

—Grace Gavilanes