Lifestyle Food Jet Black Ice Cream Is Officially a Thing We Need to Eat By Grace Gavilanes Published on May 25, 2016 02:38 PM Share Tweet Pin Email Photo: KHUSHBU SHAH/MIC After months of having been inundated with rainbow bagels, lattes and grilled cheese sandwiches, food lovers are now being treated to something a lot less, um, vibrant. Say hello to the colorful trend's darker counterpart: black ice cream, courtesy of Morgenstern's Finest Ice Cream in New York City. The popular ice cream shop in downtown Manhattan premiered a new Coconut Ash ice cream flavor. The Craziest, Can't-Look-Away, Must-Try Foods of the Week (PHOTOS) The shop's owner, Nick Morgenstern, tells Mic the color is achieved using — you guessed it — coconut ash, a form of activated charcoal that most recently became a go-to ingredient in everything from juices, toothpaste, pizza and cocktails. “I had been monkeying around with coconut ash for a while and then I had this fancy chocolate bar that used coconut ash,” he told the site, adding that “food-grade coconut ash is difficult to find,” which prompted the ice cream connoisseur to source the ingredient from a health food site. “I knew I had to use it. We wanted to put a coconut ice cream on the menu and it all came together.” RELATED: Here's How Those Instagram-Famous Rainbow Bagels Are Really Made (VIDEO) The treat's main ingredient is accompanied by coconut flakes, coconut cream and coconut milk that yields a super rich coconut flavor. Although the coconut ash ice cream is said to temporarily dye mouths inky black, it's a small price to pay to experience a new trend — that isn't ROYGBIV-inspired. RELATED: Wine Milkshakes Are Real, and They're Spectacular WATCH THIS: How to Make a Brownie Bits Milkshake Morgenstern's coconut ash ice cream is available at the New York City shop starting today.