Cinnamon Toast Crunch Launches 'Cinnadust' Seasoning Blend That You Can Sprinkle on Anything

The possibilities are endless

Cinnamon Toast Crunch dust
Photo: Cinnamon Toast Crunch

This is not a drill! You'll soon be able to sprinkle the flavors of Cinnamon Toast Crunch on anything you want.

B&G Foods is releasing a Cinnadust Seasoning Blend that mimics the iconic taste of Cinnamon Toast Crunch cereal. The seasoning is a blend of cinnamon and sugar with some sweet notes of vanilla and graham.

Morning toast may seem like the most obvious use for this blend, but the possibilities for Cinnadust are seemingly endless — baked goods, desserts, ice cream sundaes, coffee, and even sweet potatoes can be transformed with a dusting of it.

Cinnamon Toast Crunch
Cinnamon Toast Crunch

The Cinnamon Toast Crunch Cinnadust will be available starting September 1 exclusively at Sam's Club. If you're not a member of Sam's Club, you'll have to wait a little longer to pick up a bottle. The Cinnadust will be available in grocery stores nationwide and online retailers in early 2021.

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To hold you over until then, there are a ton of other Cinnamon Toast Crunch treats that are available now, from coffee creamer to frozen treats.

Earlier this year, General Mills partnered with Nestle to create Cinnamon Toast Crunch Ice Cream. The frozen treat has a cinnamon ice cream base that's full cereal pieces and finished with cinnamon graham swirl.

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