Consumers Voted These Foods the Best New Products of the Year

Rachel Dratch and Ana Gasteyer announced of the winners of the 2017 Product of the Year Awards on Thursday


The shoppers have spoken.

SNL‘s Rachel Dratch and Ana Gasteyer helped announce the winners of the largest U.S. consumer survey at the 2017 Product of the Year Awards on Thursday. The 28 categories include best skin care, hair care and bathroom cleaner, but let’s get to what we all really care about: the food and beverages.

A total of 40,000 consumers voted Russell Stover’s Pecan Delight the best new chocolate. Sara Lee’s Artesano Bakery Bread took home the title for best specialty bread, and shoppers loved Broken Cloud’s Pinot Noir the most out of all the new wines on the market.

To qualify for the awards, brands must have launched the product within the previous year. Winners are then branded with the Product of the Year red logo to help them stand out among the chaos on grocery store shelves.

Find the full list of winners in the food and beverage categories below:


SUGAR CONFECTIONS: Werther’s Original Soft Caramels


CHOCOLATE: Russell Stover Pecan Delight


SALTY SNACKS: SimplyNature Organic White Cheddar Puffs


HEALTHY SNACKS: Del Monte® Fruit Refreshers


SPECIALTY BREAD: Sara Lee Artesano Bakery Bread


DESSERT: Inspired by Happiness Cravin’ for Cookies & Cream Layered Cake


SWEETENER: SPLENDA Naturals Sweetener


BEVERAGE: Tetley Super Tea


WINE: Broken Clouds Pinot Noir


SPIRITS: SMIRNOFF Red, White & Berry

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