PAID CONTENT

The Secret to Feeling Fearless at 50

Known for her charisma and long, jet-black hair, influencer Jo Placencio is more confident at 50 than ever before. Her beauty philosophy? When you look good, you feel good. And when you feel good, you can conquer the world.

Watch the video below to see how Schwarzkopf Keratin Color helps Jo Placencio to look as radiant as she feels.