Baseball-style cards offer celeb stats – and their favorites and even fears – to benefit charities

By Jessica Herndon
October 27, 2008 06:05 PM

Fond of Jessica Alba but lukewarm on Leighton Meester?

Make a trade.

The actresses, along with the likes of Adam Brody, Kristen Bell, Hayden Panettiere, Scarlett Johannson, Giovanni Ribisi, Nick Cannon and Eva Mendes, are all to be featured on baseball-style trading cards.

The PopCardz series will include stats such as the celeb’s favorite song, book, food, even their fears. “I’m afraid of the dark,” admits Jessica Biel on the back of her card.

Benefiting charities like The Art of Elysium and Multiple Sclerosis Research Center of New York, the cards, which run about three dollars per pack of five, will launch the first week of November. Select retailers will be listed on

“PopCardz is the next generation of trading cards,” says Ashley Tisdale who is among the list of 40 celebrities who are featured on cards. “I was excited to participate because they can help raise awareness for charities like St. Jude’s Children’s Research.”

Adds Biel: “When I was a child these types of cards were geared towards the boys, so it is refreshing to see that PopCardz will appeal to both boys and girls.”


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