The rights to A.A. Milne’s Winnie the Pooh have been sold to the Walt Disney Company for $350 million in Britain’s biggest literary contract, reports Reuters and the London Times. Disney started producing animated adventures of the cuddly bear back in the ’60s and has been paying twice-yearly royalties to the Milne estate. The company now will now own the character outright until the copyright expires in 2026. Go, Pooh.