A Brief Guide: How to Dress for VidCon, a.k.a. YouTube Prom

If your hair isn't the color of really any flavor of cotton candy, you might as well go home

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Photo: Courtesy Ricky Dillon

For the next three days, the sunny town of Anaheim, California will be overrun with over 300 star YouTubers and – in even larger quantities – their diehard fans. Why? VidCon, the largest gathering of online video stars in the history of gatherings of online video stars, has just kicked off – and everyone’s dressing to the nines.

How do you dress for an event that’s essentially the prom – nay, the Oscars – of YouTube?

Let’s take a look at some of the key fashion dos, as modeled by some of VidCon’s most devoted fans.

1. Pastel hair is a must.

https://instagram.com/p/5fBXqnOzo1/

Or, really, any hair that could be the color of a jelly bean.

2. The more of your face that’s decorative, the better.

Fierce, ladies. Fierce.

3. Goofy head gear is not only welcomed, but celebrated.

https://instagram.com/p/5ex-GhrjLv/

4. Bring your bae.

Yes, people count as accessories.

5. Wear something comfy, so you can indulge in the festivities with abandon.

You don’t wear a Balenciaga gown to jump into an emoji ball pit.

6. But, really, it’s all about how you carry your self(ie).

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