Courtesy Olivia Muus
November 05, 2014 04:10 PM

“It’s not a selfie. It’s a portrait.”

Try this on your friends and you’re going to make eyes roll. But Danish art director Olivia Muus has found a clever way to show us that there’s not that much of a difference between one and the other.

While visiting the National Gallery of Copenhagen, Muus realized that by holding her phone and extending her arm in front of the portrait, she could make it look like the painting’s subject was taking a selfie. All she needed was a friend to snap the photo with her arm in the frame, and Museum of Selfies was born.

“I took a picture for fun and liked how this simple thing could change their character and give their facial expression a whole new meaning,” she writes on the project’s blog.

You can play along, too. All you need to do is tag your creation #museumofselfies on Instagram or email it directly to

Just don’t anger the docents.

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