The ballad plays over a promotional video on the recently reunited band's Web site
Neal Preston/CORBIS
There’s a new ballad on the block.
Nearly 14 years after breaking up, the ’90s boy band New Kids On The Block are back with a new ballad on their official Web site.
The song (its name isn’t revealed) plays over a promotional video for the band that says the Kids once had it all – a $1 billion in album sales, millions of fans, with music that “influenced a generation” – but then “walked away from it all.”
The video next teases the a comeback, asking: “Are you ready?”
The song, a source says, was recorded by all five Kids last November in Orlando.
