His papers filed, the mayoral candidate reportedly heads directly to a gun shop
Credit: Jesse Grant/WireImage

Having targeted his constituency, Levi Johnston opened fire on his campaign for mayor of Wasilla, Alaska, at the Chimo Guns shop in the small (pop. 10,000) town he calls home – until, that is, Hollywood beckons.

His letter of intent was filed Friday with the Alaska Public Offices Commission, allowing him to appear on the ballot in October 2011 at the earliest, according to ABC News. Johnston, 20, then moved on to the gun shop. There, reports TMZ, he looked at (but did not buy) a few models, including a $2,000 Weatherby Ultra Lightweight hunting rifle.

Throughout his day, he was trailed by a reality TV camera crew, for his proposed series, Loving Levi: The Road to the Mayor’s Office.

Johnston’s almost mother-in-law, Sarah Palin, was mayor of Wasilla from 1992-2002, before she became governor of the state, a position she resigned 13 months ago. Johnston’s previous work experience includes being a model for Playgirl magazine.

And while TV host Jimmy Kimmel tossed his hat into the ring to become Johnston’s campaign manager – and already devised a bumper sticker reading, “Elect me Mayor or I’ll Date all Your Daughters” – it was Kathy Griffin who upped the ante for the position.

“The campaign would be based on me being the first lady,” Griffin told PEOPLE. “But it would also be based on a celebration of Levi trolling the town shirtless – or being photographed in the shower in various stages of undress.”