Coldplay Monkeys Around in New 'Adventure of a Lifetime' Video as CGI Apes
The animated music video, directed by Mat Whitecross, took six months to create
With help from the magic of CGI, Martin and the rest of the popular British band transform into dancing apes in their new “Adventure of a Lifetime” video.
The single, off the group’s forthcoming album A Head Full of Dreams, features a gang of jungle primates groovin’ to tunes performed by Coldplay’s four musicians (in monkey form, of course).
After one of the apes discovers a Beats Pill speaker, the group jams along on a set of drums and with a guitar. Martin’s monkey doppleganger even wears the star’s signature military-style cap while he leads the the group of animals through a choreographed dance routine.
The band shared the clip to their Facebook account on Friday, as the video’s director Mat Whitecross revealed it took six months to create.
“GO APE! Finally, half a year in the making – here is @coldplay,” Whitecross tweeted.
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A Head Full of Dreams, which is out Dec. 4, is Coldplay’s seventh studio album and will feature a slew of stars, including Martin’s girlfriend Annabelle Wallis, Blue Ivy Carter, Beyonc and Jay Z’s daughter, and the singer’s ex-wife, Gwyneth Paltrow.
“Everyone who got asked to sing on our album has an important part in our lives,” Martin told the Wall Street Journal. “This is The Wall Street Journal, so I don’t want to get too hippie, but what I’m trying to learn in my life is the value of every human.”
Martin told The Los Angeles Times the new album will be “big colorful and fun,” and is “not rock and not pop, It’s just whatever we dream it up to be.”