'BAYWATCH' FISHBURGERS

Even though theme-restaurants such as the Fashion Cafe and Planet Hollywood are struggling, plans are moving ahead to open a chain of “Baywatch” restaurants based on the popular syndicated TV series. Each of the upscale outlets will include a nightclub area and merchandise store and feature an extensive seafood menu, raw bars and live music, its promoters announced Tuesday. Britain’s Pearson TV, which syndicates the show worldwide, has teamed up with Las Vegas-based real estate developer World Entertainment for the venture. The 20-year licensing deal between the two parties will include a minimum of four restaurants in the U.S. The first is scheduled to open in Miami’s South Beach sometime this spring. Additional restaurants will open in Vegas and New York before the end of the year. “Baywatch” star David Hasselhoff has agreed to promote and appear at each opening.

  • In related news, “Baywatch” may leave its Malibu homebase (since 1989) for Sydney, Australia, its producers have announced. They are still considering the move, which, if it takes place, would occur for the 1999-2000 season.
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