April 20, 2009 12:00 PM

>• For their new child-care book, Today show producers Mary Ann Zoellner and Alicia Ybarbo solicited tips and memories from the gang:

MATT LAUER “I tell my kids that I love them, and I don’t say it as a throwaway phrase.”

ANN CURRY “What helped me was realizing that doing my job well was taking care of my kids.”

MEREDITH VIEIRA “Learn to delegate…. I always felt, ‘I’m the mom, I know what to do.'”

AL ROKER Giving baby daughter Leila a nighttime feeding: “She just saw my breast and went for it. I’d tell her, ‘You’re not getting anything out of there, sweetie.'”

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