Will Ferrell has been making the rounds as his Anchorman character Ron Burgundy in preparation for the 2004 film’s hotly-anticipated sequel coming out in December.
He appeared in a series of ads for the Dodge Durango, and most recently, co-anchored an edition of Bismarck, N.D.’s KXMB’s broadcast.
Ferrell/Burgundy brought all his signature moves, slowly leaning into co-anchor’s Amber Schatz’s screen, before warning her that he’s married, so “Don’t get any ideas.” He casually reaches into sportscaster Jon Schaeffer’s frame and pats him on the shoulder mid-report at one point as well.
The other anchors can barely keep a straight face while Ferrell’s doing his schtick, particularly his over-enunciation of the word “s’mores,” and the ferocious emphasis he puts on “Dakota STORMCENTER.”
“It’s not too often you can get away with calling a sheriff’s deputy a dummy – even though I have,” begins one Burgundy-narrated segment. He closes out a report on a hockey game by saying, “I’ve never seen fighting in a hockey game before. That was fascinating,” and when questioned about how long it took him to grow his mustache, he quickly answers “About 20 minutes.”
You stay classy, Ron Burgundy.
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