SAV/Filmmagic. Inset: Wireimage
The chance to get their hands on a pair of Victoria Beckham‘s size 7 designer shoes proved irresistible to hundreds of London shoppers, who turned up in droves outside the Kensington & Chelsea Red Cross to check out the designer’s huge donation. Along with her husband David, Beckham donated hundreds of pairs of shoes and clothing items to be sold to benefit Typhoon Haiyan victims in the Philippines — and drummed up an immense amount of interest thanks to some truly unbelievable photos she posted of the haul on Twitter.
“It has been a crazy day. We’ve had massive queues,” Laura Hicks from the British Red Cross tells PEOPLE. “People were lining up around two-and-a-half hours before we opened [at 11:00 a.m.]. Hundreds of people showed up … Everything was sold by 5 p.m.”
And for the people who did “patiently queue” in the very cold weather, they were rewarded once inside. “All of Victoria’s shoes were priced at 100 pounds. The only exception was a pair of her long-legged, snakeskin boots, which was for sale at 200. That was the most expensive item for sale,” Hicks says. And the men weren’t left empty-handed, either: “Some of David’s suits were 150 pounds. But there were a lot of Dolce & Gabbana and Versace suits for 100.”
Hicks mentioned that the Beckhams appeared to be closely monitoring the sale, with Victoria tweeting out support throughout the day and wrapping up with the below tweet, showing totally cleaned-out shelves. “They were incredibly generous,” Hicks said. “We hope that the attention this sale brings will encourage other people to clear out their wardrobes this weekend and copy David and Victoria’s example as another way to raise money for the Red Cross.”
All proceeds from the sale will help the Red Cross aid victims in the devastated areas of the Phillipines following last week’s deadly typhoon. What do you think of the Beckhams’ gesture? Would you have lined up for shoes?
— Victoria Beckham (@victoriabeckham) November 22, 2013
–Alex Apatoff, reporting by Phil Boucher