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NICOLE RICHIE FOR MACY'S IMPULSE
“It’s my nod to the modern American woman, who probably cannot describe [herself] with one word or one fabric,” Richie says of her lower-priced line (ranging from $49 to $149) for the department store. Expect to see lots of silky blouses and faux leather, echoing the star’s own eclectic, boho style.
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“I have a love of fashion like I have a love of music,” the says of her decision to design clothes for QVC (her newest collection hits the network Sept. 6). Hoping that “every girl could wear” her clothes was one of the reasons she was passionate about pairing up with the shopping network.
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JENNIFER HUDSON COLLECTION
Her debut collection for QVC included plenty of sexy body-con dresses, comfortable leggings, wrap coats and sheer skirts – clearly designed with figure-flattery in mind. Look for new (but equally sexy) pieces in November.
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He may have promised never to go shirtless again, but Mario was willing to break his promises for a good reason: to show off his latest underwear line, a follow-up line to his debut undergarments, Rated M.
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“Rated M may mean ‘Mario,’ but it also stands for modern, man, mysterious and magical,” the Extra hunk says about his underwear line, which is “so comfortable I forget I have them on.”
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STYLE OF JOLIE
“She wanted to create some beautiful art around jewels with the mission of helping children,” Procop said when the line launched last year. Starting at $4,000 and benefiting the Education Partnership for Children of Conflict, the star’s sleek, contemporary designs are like her own personal style: simple with major impact.
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After dipping a toe into design (with daughter Lourdes) with the Material Girl collection for Macy’s, the is taking the plunge into retail with fragrances, plus a shoe collection to be sold in the U.S. at Nordstrom and Macy’s, plus Asos.com
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TRUTH OR DARE
“The timing is right,” Madonna said of her partnerships, which include these edgy-glam styles “created to showcase the dichotomy that is Madonna, both powerful icon and feminine beauty,” according to a press release.
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The model (and soon-to-be Mrs. ) proves she’s more than just a pretty face with her QVC collection of Muxo handbags.
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Designed to fit her on-the-go lifestyle as well as her model-worthy wardrobe, these bags – incorporating fringe and other funky elements – are a collaboration with Alves’s mother and inspired by her travels.
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He’s not just the model, he’s also the designer. After showing off his buff bod in ads for Dylan George clothing, the Twilight decided to collaborate with the line to create some cozy basics.
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ABBOT + MAIN BY DYLAN GEORGE
Making good on his promise to emphasize the feel of his tees, Kellan says his spring collection is “all about the softness.” He created a line full of bright colors that are fun for everyone (including women!) to wear.
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KOHL'S & PAPER CROWN
Lauren’s Kohl’s collection (at left) is full of bold corals and floral patterns, while her Spring collection for Paper Crown (right) is streamlined and mod with lots of muted neutrals and elegant lines.
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ASHLEY AND MARY-KATE OLSEN
The is also beloved by industry insiders. Their Elizabeth and James line is casually, effortlessly cool, while their more upscale sister line, The Row, is comprised of carefully edited, minimalist chic pieces (which have already gotten the seal of approval from little sis Elizabeth).
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Understated glamour seems to be the unofficial motto of The Row, which is packed with luxe pieces in leathers and silks in elegant, chic designs.
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The designer garnered rave reviews for her sporty Victoria Beckham Spring 2012 collection, in which she mixed geometric prints with soft fabrics, plus plenty of her signature body-con style.
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Like Victoria, loves to wear her own work and is often seen on the red carpet in the JewelMint pieces she designed. Because the items change each month, it gives her (and her stylist/business partner, Cher Coulter) plenty of room to experiment with fun new looks.
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A glamorous ancient Egyptian theme is present in many of JewelMint’s March pieces – scarabs, lions, chain-link cuffs and square bangles will help add a tough edge to even the most feminine spring wardrobes.
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JESSICA SIMPSON COLLECTION
Perfect for the mom-to-be – who loves to show off her legs! – Jessica’s Spring collection includes cute printed, scalloped shorts and sculptural suede heels, among many other perfectly on-trend pieces at affordable prices.
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The says the key to the success of her Kohl’s line is great fit at an affordable price. Her collection kicked off with rich neutrals, but she promised to expand into brights and patterns for spring.
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JENNIFER LOPEZ FOR KOHL'S
J.Lo delivered on that promise, putting out slinky, sexy pieces in ultra-flattering hues – the palm-print caftan and yellow heels both seem ready for a night in Miami! – and almost everything is under $100.
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Case in point: Gwen couldn’t wait to wear the grommet-studded jumpsuit (pictured at right) she designed! She sent similar pieces, like leopard-print onesies and striking tribal maxis, down the runway at New York Fashion Week.
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is all about rock ‘n’ roll with her Abbey Dawn line, which features the kind of out-there items (suspenders and lots of chains) the punk princess is known for.
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For the line’s New York Fashion Week debut last season, the singer showed lots of skin-baring pieces (from bikinis to hot pants) as well as cheeky nods to spring trends (like the nautical top seen on Kylie Jenner in her runway debut).
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RACHEL ZOE COLLECTION
Rachel’s flowing, elegant boho pieces would not be out of place on her or her clients, emulating the same vintage style she has made so popular. Stars from to have snapped up her easy-chic separates and accessories.
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SOFIA BY SOFIA VERGARA
Her primary-colored Spring creations, like this sheer tunic top and color-block dress, have us craving warm weather in a big way!
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The Hart of Dixie star has some of the most enviable footwear in Hollywood. She’s sharing her good fortune with fans by teaming up with her stylist Nicole Chavez and Steve Madden to create ShoeMint, a sister site of JewelMint that sends Rachel’s top designs monthly to subscribers.
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The ShoeMint making-of videos confirm what we already knew: Rachel’s shoes are unique! And for $80 a month, you get styles combining trendy looks with classic shapes.
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Teen queen is known for her eclectic fashion sense, stepping out in everything from sweats to funky gowns. Fittingly, her Dream Out Loud line with Kmart exemplifies that same laid-back yet unique style.
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DREAM OUT LOUD
Expect lots of brights and tribal prints from Selena’s upcoming collection. Here, she pairs a patterned top with blue capris and a contrasting fuchsia bag – all at a wallet-friendly price point.
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Supermodel has been around high fashion for years, so she knows a thing or two about style – and she translates what she’s learned on the runway into elegant, eye-catching jewelry for her QVC line, Wildlife by Heidi Klum.
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WILDLIFE BY HEIDI KLUM
She’s made a point of saying that her all-out-glam pieces are not for shrinking violets; they are designed to get you noticed. Her upcoming Spring collection is no exception, as it’s stocked with chunky necklaces and rings and glitzy earrings.