Courtesy Juergen Teller
From Baywatch bombshell to sultry campaign model, Pamela Anderson is the latest star to grace cheeky ads for British designer Vivienne Westwood. The designer first met the bombshell at her runway show during London Fashion Week in September 2008, as Pamela sat front row in a barely-there gold lurex dress from Vivienne’s Gold label. When it came time to choose the face of her spring collection, Vivienne immediately thought of Pamela — and the rest is fashion history. Teaming up with legendary photographer Juergen Teller for the fourth season, the campaign was shot in and around Pamela’s trailer in Malibu. Pamela, Vivienne and Andreas Kronthaler, Vivienne’s husband and creative partner, model fashions from Westwood’s Gold, Red, Anglomania and MAN label as well as the accessories range. Photographs of the advertising campaign will be published as a coffee-table book and will start appearing in this month in magazines worldwide. Tell us: What do you think of Pamela Anderson’s Vivienne Westwood ad?