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Shopping Alert: Proenza Schouler for Target

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Since starting their label Proenza Schouler (a combination of their mother’s maiden names) in 2002, Jack McCollough and Lazaro Hernandez have made their mark on the fashion industry with their signature stitched bustiers and celebrity clients like Demi Moore and Scarlett Johansson. And now they are making their mark on our closets with their brand-new collection for Target, part of the same Go! International initiative that brought us Paul & Joe and Behnaz Sarafpour. The Purple Bustier Dress, $40, looks like it stepped off their runway, as does the Wild Dove Stripe Jacket, $45. Even though they don’t usually do purses, the Canvas Trapunto bag, $25 is wildly chic, and would go perfectly with the Palm Print cardigan, $35. Click here to see the whole line at

Photo: Courtesy of Target