If anyone knows what makes a good sports bra, it’s the top tennis player in the world, Serena Williams. And if anyone could be the perfect sports bra model, it’s the top tennis player in the world who has also covered Vogue — twice. Williams is the brand ambassador for Berlei’s sport line and just revealed a, well, revealing behind-the-scenes pic modeling their latest collection.
Source: Serena Williams/Instagram
She’s worn the brand for 10 years, ever since her mother introduced her to the Australian line. “I’ve been wearing them ever since — for every tennis match without fail,” she tells the brand. “I’m a big-busted athlete so I know how important a good bra is.” (Which is exactly why Berlei tapped her to test their “Master of Bounce” in last year’s campaign.)
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Judging by her sneak peek Instagram, this year’s line ramped up the sex appeal, with Williams modeling a cleavage-baring two-tone design and skin-tight midi skirt.
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In addition to undergarments, the athlete has a very well-versed fashion résumé thanks to her Signature Statement HSN Collection. When she debuted the fall line last September during New York Fashion Week she told PeopleStyle her line is all about supporting every type of woman. “My mantra is strong is beautiful. You can be strong, powerful, and beautiful at the same time. That means you can be powerful at your job, and you can still be beautiful. You can be amazing and you can just be you can be who you are and love you.”
What do you think of her new photoshoot? Share your thoughts in the comments below.
— Colleen Kratofil