Alex Apatoff
June 04, 2015 09:46 PM

A common complaint when it comes to celebrity clothing lines is, well, the celeb in question is rarely seen actually wearing said clothing line. (We’re not naming names, but PEOPLE readers sure have.) Reese Witherspoon is determined not to be the recipient of such complaints. Not only is she sporting her Draper James pieces all over L.A., but she’s parking herself at the sewing machine to see how it’s all made.

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Since the May 5 kickoff of her lifestyle site (named for her maternal grandparents), Witherspoon has been her own best model, sporting the line’s Southern-inspired pieces (lots of florals, checks and brights) nearly every day. From left, she’s wearing the brand’s “Shelby” jacket and “Vanderbilt” tote; toughening up the “Charlotte” top with a leather jacket (both those handbags are hers, too); and wearing the “Memphis” skirt on the red carpet. And if that weren’t enough, Witherspoon is also training herself to make the brand’s upcoming denim — just check out the snap she posted to Instagram, below:

Witherspoon isn’t alone in standing behind (or in, as it were) her own designs — Blake Lively wore a number of Preserve designs on her Age of Adaline press tour, and she’s just jumped feet first into the design world as well, creating a collection with Sam & Lavi. (And to prove she too was involved, Preserve posted a similar making-of snap to their Instagram.)

And of course, Melissa McCarthy has been wearing her own designs throughout her whole Spy press tour, saying of her design philosophy, ““I just don’t believe in a uniform. I think if people have it and they love it, great, but I think people get into a rut and I’ve always been someone who gets a kick out of dressing.”

Are you excited to see celebs getting so involved in their lines? Share your thoughts in the comments!

–Alex Apatoff

Related Video: See Reese Witherspoon’s Changing Looks!

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