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New Fragrance Alert: Leona Lewis to Launch Signature Scent

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Richard Young/Startraks

Move over Britney, Posh, J.Lo and Paris — Leona Lewis is about to be the next star to launch a celebrity fragrance. The British singer’s reps confirm to that she has been working in partnership with German beauty brand LR to develop a signature scent, getting involved at every level, from choosing the scent’s notes to working on the design of the bottle and packaging. While the fragrance is slated to launch in Europe and Asia in the summer of 2009, there’s no word yet whether it will make it across the Atlantic. Tell us: What do you think of Leona’s decision to launch a signature scent? Will you try it out if it hits U.S. stores?